Our Approach
Step 1 - Understanding the brand, study the references :
We begin with familiarizing with your brand and your goals. We then review reference materials - logos / pictures and try to identify the idea that will make the best LEGO® model.
Step 2 - Prototyping :
We design prototypes, explore different scales, pricing and color options.
The first drafts are always made with real bricks, the models are then converted into 3D versions using a dedicated LEGO® building software.
Everything is done manually, no AI design tools are being used.
Step 3 - We settle on a model :
We lock down the model, the colors and the list of elements needed. We also define all the options needed such as the use of decorated elements or custom stickers.
Step 4 - We create the building instructions :
These instructions can also be customized to the client's needs to include any branding or information about the product or the company. Per client request, we can also design the packaging and prepare all the necessary visuals.